The phrase “You have to fail, to succeed,” has been a powerful motivator for some, and I fear a hindering crutch for millions of people who have lost sight of success. Here’s why successful business owners should never accept failure.
When we were kids in school, and we got anything less than a “C”, it was considered a failure in learning and application. If you competed in any sport, or activity, in high school or college; anything other than a win was a…? Did you feel good by losing? Failing in business is no different than losing in life! In business, failure can come in the form of a lost sale, a missed opportunity, or having to hang a “Closed” sign on your front door for the last time.
What is the definition of failure? Though we can all agree that it’s certainly nothing positive, it seems to me that the gravitas of its definition has been completely lost on our present-day culture, and it’s making a significant impact on the psyche of business owners.
A “Lack of success” now seems to mean “A helpful learning experience,” and though the value of learning from one’s mistakes will never be lost on me, I think we need to stop dulling the sharp definition of failure.
Yes, every failure is a learning experience, but it also makes an immense impact on the way we approach and handle challenges in our business. Owners who embrace failures will soon expect and defend them, instead of avoiding them in the first place!
Successful people don’t fail consistently; they avoid failure by stepping back and conducting an in-depth analysis and evaluation of their loss and developing a strategy to make sure it never happens again. This light-hearted approach of “you need to fail to learn how to succeed,” really needs to be compartmentalized, because too much failure does nothing more than beget more failure.
Failing consistently is not a learning curve, it’s failing. Period. If you’ve adopted failing into your DNA, then that’s all you’re ever going to do! It’s up to owners to never accept failure, and approach challenges with a fierce determination to succeed.
If you find that failure has become a part of your personal, or organizational culture, feel free to give me a call at 800-743-0402 or message me @MoscaSmallBiz.